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Florencio De Avila.

Chief Marketing Officer.


Digital Strategy, Innovation

Florencio focuses on various strategic, analytic and digital initiatives at Workplace Analytics™. He is the co-founder and CEO of Bonfyre Concepts, an LA-based digital strategy and application design firm with a particular focus on biometric, healthcare, and e-commerce applications in North America and Africa, a co-founder and partner at Frolic, an e-commerce platform and agency connecting brands with rapid prototypes and customer analytics, and a director at the Silicon Valley Institute for Business Innovation, where he works with clients to design and develop innovation programs and strategies. Florencio holds a BA in Economics from the University of Michigan and studied Mandarin at Fudan University.

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